NFTs in Luxury Fashion- 5 levers of brand activation

NFTs in luxury Fashion is to this industry what creativity is to a designer. One way or another, one will need the other. As in recent times, NFTs are spreading in several industries and fashion is not spared. This industry has also made great efforts to innovate and stay in the digital age. But in…

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NFTs and intellectual property, explained

1. What are intellectual property rights? In its simplest form, intellectual property relates to something you create with your mind — such as artwork, literature and inventions. These protections were relatively easy to enforce in the analog era, but our digital world — where copying and pasting runs abound as millions of people create their…

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Christie’s Launches Venture-Capital Arm Focused on Tech in Art, Crypt

Amid strong art market, the auction house plunges into tech startups at a time when other venture capitalists are pulling back Kelly Crow   July 18, 2022 9:00 am ET The global headquarters of Christie’s in London. The world’s largest auction house is starting its own in-house venture-capital firm, Christie’s Ventures. Photo: Courtesy of Christie’s…

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